View source for Alfex

[[File:Alfex Logo.jpg|thumb|Logo]]

'''Alfex''' is a Swiss watch manufacturer.

Ferdinand Gindraux in [[1948]] founded the watch company '''Ferex SA''' in Lugano. Most watches were exported to the United States. The brand was extremely successful; more than 5,000,000 watches were produced in the low-price segment in the late 1960s. The company merged with Economic Swiss Time in [[Basel]]; later both merged  with the [[SSIH]] ([[Omega]] and [[Tissot]] group).

To the disappointment of the founders of Ferex the support by the SSIH did not meet their expectations, so they decided to go their own way again. Thus Ferex was re-established in [[1974]] by the former founder Ferdinand Gindraux and longtime colleague Alfa Groza. Paul Perlmutter, who had worked for many years in the United States as a representative, was another partner. Due to the good relations with former clients, the new brand '''Alfex''' established within a short time. Because the low price range had largely shifted to the Far East, they needed a new kind of approach. For this purpose, Hans Saurer contributed, who joined the company [[1981]]. He gave the Alfex watches collection a new face, with the focus on design.

Since [[1994]], the models  are being developed in cooperation with famous international designers.

As movements [[quartz movement]]s by [[Ronda]] or mechanical movements by [[ETA]] are used. The series of [[automatic]] [[chronograph]]s are equipped with the prestigious Calibre [[Valjoux 7750]], and indeed in a version manufactured specifically for Alfex.

== Address ==
Alfex SA<br>
Via Cantonale, Centro Galleria 3<br />
Case postale 133<br />
6928 Manno<br />
Tel. 091 / 612 22 90<br />
Fax 091 / 612 23 09

== Weblinks ==
* [http://www.alfex.ch Alfex SA]


[[Category:Watch brands]]
[[Category:Manufacturers A]]
[[Category:Watch brands Switzerland]]