Gustave Ulrich

Gustave Ulrich (1893-1958) was director of the Fabriques Nationales de Spiraux et de Ressorts.

Gustave-Adolphe Ulrich was born in 1893 in La Chaux-de-Fonds. He completed his commercial studies there before a rapid but serious technical study in Germany.

At a very young age, he took over, with the help of his father, director of the Brasserie de la Comète, the management of a small balance-spring factory, owned by a relative of his mother, the Bucher-Moser factory, which he soon bought. A shrewd businessman, full of common sense and prudence, he developed his business, which entered, during the reorganization of the watch industry, into the united hairspring factories, under the name of Fabrique Nationale de Spiraux, whose he became the director.

In 1921, with his brother Arthur, he founded a spring manufacturing section, which began with six workers to employ 140 workers. The hairsprings merged with Fabriques Stella in La Chaux-de-Fonds and W. Ruch & Cie in Saint-Imier, to become the Jardinière branch of the Fabriques Nationales de Spiraux et de Ressorts. Director of the latter, he was managing director of the former, at the same time as its commercial director.

It was Mr. Gustave Ulrich who represented these companies in the watchmaking organizations, in particular the UBAH.